In order to negotiate fair and good deals with companies, you need to know your own worth.

Prices

-No one-size-fits all pricing

-Many digital marketers adhere as a starting point for their calculation to the one cent per follower (Or $100 per 10K followers) rule

-Then more factors: Engagement rate, client budget, campaign length, and other partnership specifics

Source claims:

-5-10k: 100-500$

-10-25k: 500-800$

-25-50k: 800-1500$

-50-100k: 1500-2000$

-100k-250k: 2000-6000$

-250k-1m: 6000-10000$

-1m+: 10000+$

Examples:

-Lifestyle blogger (223k followers)

-$2.2K per post

-$700 per story

-Lifestyle blogger (170K followers) and 4.5% engagement rate:

-1000$ per post

-500$ per sponsodered giveaway

-Fashion blogger (80K followers) and 7.1% engagement rate:

• Single Instagram Post: 1 for $300, or 2 for $500
• Post across all platforms (Instagram, Twitter, Facebook, Blog): $400
• Per look, or two looks for $600

-Health and nutrition blogger (30K followers) and 7.3% engagement rate

• Dedicated Instagram Post: $325