Posting pictures on your feed is more than simply uploading a picture. Usually it involves many steps, like for examples: Content planning, dressing up, visiting location, taking multiple pictures, selecting favourite ones, edit them, create the content as planned, etc.
Improve photo skills over time:
-Better lighting knowledge
-Better planning and location scouting
-Better poses and angles
-Better camera skills
-Better editing skills
Examples:
https://www.instagram.com/p/CWls5Vyv1xp/
https://www.instagram.com/p/CXKbnilFO9P/
-Learn how to edit and apply filters
Example by 3rd party provider of filter presets:
https://www.instagram.com/p/CWs7pJOg_4O/
Make sure all posts follow the same colour schema (Have a colour, which is repeatedly found in every post)